Associated with HOPEX Business Process Analysis, the HOPEX Customer Journey module supports the methodology and the tools that are used to describe and improve the acquisition process of your products and services.

The methodology embedded in the HOPEX Customer Journey module is based on the features of the HOPEX Suite to describe and manage the different project phases and steps in the customer journey.

Last but not least, the HOPEX suite assessment tool is used to record, over time, an assessment of the steps in the customer journey. The consolidated results of these assessments are visible in the customer journey diagrams. Standard reports are also available to facilitate analysis of the journey and help with identifying a solution for improvement.